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marketing campaign success

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” custom_margin=”50px||||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” _builder_version=”4.21.0″ _dynamic_attributes=”src” _module_preset=”default” max_height=”400px” custom_margin=”||30px||false|false” global_colors_info=”{}” global_module=”4079″ theme_builder_area=”post_content”][/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”] When it comes to marketing, budget does not equal success. If it […]

A recipe for success: How to create a winning marketing campaign

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Twitter primer for B2B

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” custom_margin=”50px||||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” _builder_version=”4.21.0″ _dynamic_attributes=”src” _module_preset=”default” max_height=”400px” custom_margin=”||30px||false|false” hover_enabled=”0″ global_colors_info=”{}” global_module=”4079″ theme_builder_area=”post_content” sticky_enabled=”0″][/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”] Welcome to our fifth and final installment in our social […]

Social series: Primer on Twitter for business

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LinkedIn primer for B2B professionals

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” custom_margin=”50px||||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” _builder_version=”4.21.0″ _dynamic_attributes=”src” _module_preset=”default” max_height=”400px” custom_margin=”||30px||false|false” global_colors_info=”{}” global_module=”4079″ theme_builder_area=”post_content”][/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”] When people think of social apps for business, LinkedIn is typically the […]

Social series: Primer on LinkedIn for businesses and business professionals

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Pinterest marketing best practices for business

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” custom_margin=”50px||||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” _builder_version=”4.21.0″ _dynamic_attributes=”src” _module_preset=”default” max_height=”400px” custom_margin=”||30px||false|false” global_colors_info=”{}” global_module=”4079″ theme_builder_area=”post_content”][/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”] While often overshadowed by social media behemoths like Facebook and Instagram, Pinterest […]

Social series: Primer on Pinterest for businesses

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Instagram primer for businesses

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” custom_margin=”50px||||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” _builder_version=”4.21.0″ _dynamic_attributes=”src” _module_preset=”default” max_height=”400px” custom_margin=”||30px||false|false” global_colors_info=”{}” global_module=”4079″ theme_builder_area=”post_content”][/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”] In the span of about a year, Instagram has released a slew […]

Social series: Primer on Instagram for businesses

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Facebook primer for businesses

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” custom_margin=”50px||||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” _builder_version=”4.21.0″ _dynamic_attributes=”src” _module_preset=”default” max_height=”400px” custom_margin=”||30px||false|false” global_colors_info=”{}” global_module=”4079″ theme_builder_area=”post_content”][/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”] Social media platforms exist in a state of constant change, which is […]

Social series: Primer on Facebook for businesses

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video marketing

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[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.6.6″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false”][et_pb_row admin_label=”row” _builder_version=”4.7.7″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”auto”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.6.6″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||”] Sales, awareness, education…   With each passing year, video is an increasingly integral part of any marketing plan, including or perhaps especially for B2B companies. The numbers don’t lie. A full 71% of […]

Leveraging Video for B2B Growth

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